Southern Ocean Chamber Holiday Hallmarks are meant to provide resources to businesses throughout the LBI region during the holiday season. The series will offer tips and tricks on how to standout as well as innovative marketing strategies, and will remind residents and visitors the importance of supporting local businesses.
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Take advantage of the holiday push to shop locally! Team up with local businesses to offer a discount/offering for both (or all) of you. Not only is this a greater incentive for potential customers, but your business will now be promoted to a new audience. Make sure to share this partnership/offering across all of your social media and marketing platforms. See below for a few different ideas on cross-promotion deals.
Try finding other businesses that offer similar services or products to team up with. A toy store and children’s boutique would make a great partnership or a car wash and car parts store. Offer a discount when a customer shows their receipt from the other business.
Partner with your neighbors! For example, if you own a restaurant located near a movie theater, offer a discount or free dessert when a customer shows a ticket stub. The movie theater can offer discounted tickets or a free popcorn when shown a receipt from your restaurant.
Come up with a special prize package with your partnered businesses that your customers can potentially win if they visit every business involved. You can offer a stamp or sticker and card at each business as proof of their visit and once they have received all of them, they can place their cards into a basket.
Display Art or Specialty Items from Local Makers
Make a deal with local makers to display their items for a small percentage of potential purchases. For businesses that don’t specialize in retail (restaurants, offices, bakeries, etc), this is a win, win! Customers will enjoy and appreciate seeing local art and your business will benefit from any sales!
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Thanks for reading, we hope we’ve inspired you to create new partnerships this holiday season! Looking for other ways to champion the community this season? Utilize and share our digital Gift Guide Map for your shopping needs and to view holiday specials and events! Our Annual Member Holiday Cocktail Party will take place on December 11th from 5:30 p.m. – 8:30 p.m. at Hotel LBI. To attend, please RSVP to [email protected].
Southern Ocean County Chamber would like to send a special shout out to our Partner Members: Hotel LBI, Tide Table Group, Jetty, Reynolds Garden Shop, Anderson Insurance Agency, Renaissance Property Management, The Wireless Experience, TD Bank, The Sandpaper, G. Anderson Agency, Orsted, AtlantiCare, The Van Dyk Group, Delaware Avenue Oyster House, Panzone’s, Barlow Buick GMC, Bay Computing & Consulting Services and Atlantic City Electric!